We partnered with Lightborne to create this beautiful interactive city, a web 3D experience that brings to life the Munich RE suite of insurance products. It debuted on the tradeshow floor as part of a display that included physical models, mirroring the various buildings on screen, with each building representing a different policy need. However, the power of web 3D is in its versatility and portability. Not only can it be leveraged on large touchscreens at tradeshows, but it can live on as a sales tool on tablets, websites and mobile devices. Agents can continue to help potential and existing clients visualize the different coverage offerings in a simple and engaging manner.